This personal project explores illustrated packaging for a limited-edition box of chocolates inspired by light, spring-like flavours. I developed a soft, contemporary visual language using gentle colours, stylised floral elements and a dynamic figure to convey lightness and enjoyment. The aim was to enhance product appeal through design that captures attention while telling a story, reinforcing brand identity and a premium perception.
The concept reflects my approach to illustration applied to packaging design, where aesthetics and function work together to turn the box into a narrative element. It shows how illustration can elevate food products, seasonal collections or special collaborations.